The team

BATALLA’s founder, Jon Pagels, spent the past two decades shaping the Haute Couture and luxury fashion industry from the inside out — across New York, Milan, London, Beirut, and Paris.  Understanding the system in its full complexity is the only honest foundation for challenging it. BATALLA has been his life's project long before it had a name.

The team is comprised of a talented group of patternmakers, sewers, and craftsmen, and with the partnership of historic fabric weavers, leather smiths, and metal smiths.  Together we share the same commitment that any dream, no matter how inconceivable, is achievable.